Sheikha Mahra Bint Mohammed Bin Rashid Al Maktoum, the Dubai princess who went viral after announcing her separation on Instagram, has launched a perfume as a dig at her ex.
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The princess, daughter of Dubai’s ruler, launched the perfume DIVORCE under her brand Mahra M1 and posted teasers about the luxury fragrance online for her followers. A clip showed photos of the perfume bottle and the eyes of a black panther.
“Where can we order it?” asked an Instagram user. “I have to admit this is kind of iconic,” admitted another. “I need to buy one,” said a third user. “Divorce is not the end. It’s a new beginning, a new breath, a new movement,” added another.
Sheikha Mahra announced her divorce from Sheikh Mana bin Mohammed bin Rashid bin Mana Al Maktoum after a year of marriage and two months after the birth of their daughter.
“Since you are busy with other companions, I hereby declare our divorce. I divorce you, I divorce you, and I divorce you,” she wrote at the time.
This repetition appears to be an old practice of Islamic divorce, known as triple talaq, in which Muslim men can divorce their wives by declaring it three times verbally.
Photo and video: Instagram @hhshmahra. This content was created with the help of AI and reviewed by the editorial team.
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