Jutta Leerdam, girlfriend of influencer Jake Paul, has reportedly made a fortune after stealing the spotlight during her lover’s fight against fighter Mike Tyson.
The 25-year-old Dutch speed skater caught the attention of many while watching the Tyson-Paul fight in a stunning silver dress. Her appearance at the iconic match, which was broadcast on Netflix, led to a surge in her followers on social media.
“For years, Leerdam has been approaching the sport [speed skating] in a very different way from others,” said advertising expert Max Kohnstamm to the Dutch channel De Telegraaf.
Today, she has almost 5 million followers on Instagram. “She has been working on the ‘Jutta Leerdam’ brand all this time. As a result, she has become not just a good skater but also her own brand. Because, after all, this is the definition of an influencer.”
“Now Jutta can make completely different choices in sports; for example, she no longer needs to be part of a team to remain highly visible,” added social media expert Joey Scheufler.
Despite her newfound fame, Leerdam has chosen not to leave the speed skating team Team Jumbo while working towards the 2026 Winter Olympics. Her goal is to win a medal, despite only securing a silver medal in the women’s 1000m and fifth place in the women’s 500m.
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Photo and video: Instagram @juttaleerdam. This content was created with the help of AI and reviewed by the editorial team.